Artisan Dental, LLC

General Dentistry

Madison, Wisconsin

United States

About Artisan Dental

Artisan Dental is an independent dental practice offering exceptional quality preventive, cosmetic and restorative dental care for individuals and families. Artisan Dental's mission is to optimize the health and happiness of their patients, team members, suppliers, community, and the planet through exceptional quality care and sustainable business practices.

Their mission will be enacted by providing exceptional quality oral health care that is empathetic, caring and compassionate. They will create opportunities for the growth and development of their team members professionally and personally. The prosperity of the organization will create the conditions for all of its stakeholders to flourish.

They enact their mission with innovative programming such as the:

  • Artisan Dental Health Plan - a preventive and restorative dental health membership plan, enabling access to affordable dental care for people of all ages.
  • Artisan Dental Wellness Series - is a quarterly wellness and community building series, designed to foster whole person wellness, enjoyment and a sense of connection among Artisan Dental stakeholders (patients, staff, suppliers, community and planet).
  • The Artisan Dental Recycling Program - an innovative partnership with Terracycle, Tom’s of Maine and the City of Madison, to offer the area’s first oral products recycling program. Proceeds from recycled items are donated back to local non-profit partners.

Artisan Dental became a certified B Corporation to ensure we are continuing to evolve our practices to meet rigorous global standards of sustainable business development. Integrate it's mission, vision and values into its legal structure. Inspire other businesses to incorporate the principles of Conscious Capitalism and B Corporations into their organizations.

The Change We Seek®

Artisan Dental envisions a future where the for-profit sector enacts the tenants of Conscious Capitalism and certified B Corporations on a daily basis.

They believe for-profit organizations have the potential to be leaders in demonstrating organizations of all kinds can create value for multiple stakeholders as part of their purpose in the world.

They envision a time, when our social, cultural and economic systems have evolved to a point where we are acting with an appreciation for the interdependent nature of our relationships with each other and the natural world.

They hope their example and the example of other certified B Corporations, will inspire other businesses to serve as dynamic creators of goodness, truth and beauty in the world.

What makes us a better company?

B Impact Report

Certified since: 

April 2017

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Environment: Company increased its % use of low impact renewable energy annually at its corporate facilities; Company-wide recovery and recycling program.

Governance: Specific, formal social and environmental training integrated into ongoing employee and manager training; Specific quantifiable social and/or environmental indicators or outcomes are made public.

Community: >1% of net revenue donated to charitable organizations; Offers the Artisan Dental Health Plan, a preventive and restorative dental health membership plan, enabling access to affordable dental care for people of all ages, with savings of up to 58%; The majority (over 50%) of the company's ownership is located locally to at least two-thirds of the company's workforce.

Workers: Lowest wage, 25% over living wage; 100% of the company is owned or formally reserved as part of a written plan for full-time workers and management (including founders/executives); Offers workforce training on life skills for personal development (i.e. literacy, personal financial planning, etc.); Company sponsors and encourages workers to participate in health and wellness activities during the workweek (i.e. walking or steps programs).


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