Benevity, Inc.

Online workplace giving, volunteering and grant management solution provider.

Calgary, Alberta


About Benevity

Some of the world’s most iconic brands rely on Spark, Benevity’s award-winning SaaS solution, to power their goodness programs. They use Spark to attract, retain and engage today’s workers by connecting people personally to causes that matter to them. With more than 2 million users around the world, Benevity will process donations benefitting more than 100,000 global charities this year. As a certified B Corporation, Benevity joins a new breed of for-profit companies with a social mission who are setting the standard for doing well by doing good.

We became a B Corp because we are passionate about the social enterprise model that sees companies pursuing both profit and social action as part of their culture and strategy, not as trade-offs but as an increasingly important component of their license to do business.

The Change We Seek®

Benevity hopes to use their technology through multiple integrations to make giving to the charity of one’s choice as convenient and prevalent as leaving a tip at a restaurant. Benevity envisions a reshaping of the notion and execution of personal and corporate philanthropy that sees it embedded into a variety of everyday consumptive and commercial activities. In such a landscape, people from all demographics – regardless of their means – can give money, time, goods, etc. to the social causes of their choice, while corporations better utilize their resources and influence to do the same in a virtuous circle.

Benevity's mission is to help companies increase the efficacy and impact of their investments in corporate philanthropy, community investment and cause marketing. Benevity wants to help businesses use their (increasing) investments to better engage their customers, employees and partners in strategic, focused, choice driven philanthropy in a manner that increases the likelihood of an emotive connection with the individuals and also positively impacts metrics that matter to the companies operationally and strategically. If they succeed in this, these investments will increase and be more sustainable over time.

What makes us a better company?

B Impact Report

Certified since: 

May 2011

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Workers: Offers health insurance to employees and their families; Offers dental and life insurance to employees; Workers receive 26+ days of paid maternity or paternity leave.

Community: Gives preference to sustainable, local, and fellow B Corp suppliers; Offers >20 hours a year of paid time off for community service; Has a written policy to match individual workers' charitable donations in an effort to encourage charitable giving.

Environment: Purchases recycled or sustainable input office supplies and reclaimed or reused office furniture. 


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