Fulcrum Creatives

Brand Development

Columbus, OHIO

United States

www.fulcrumcreatives.com

About Fulcrum Creatives

Fulcrum Creatives was founded in 2002 to create, elevate and sustain brands with businesses and organizations that make a positive impact on one or more of these three things (which we happen to be incredibly passionate about):

People. Planet. Prosperity.

Their clients improve people's lives. They help people in need, foster others' potential, and add color to our culture and depth to our experiences. Their clients better our earth. They act as stewards of our environment, advocate for sustainable practices, and actively practice what they preach. Their clients drive local economies. They're motivated not only to sell their products and services, but to make a difference in our world.

We care about the world around us as much as we care about creativity and building quality brands. We became a Bcorp to further prove our commitment to our beliefs.

The Change We Seek®

At Fulcrum Creatives, we seek to change the idea that a business is only successful through higher profits margins.

We’re changing the way our environment is treated by promoting sustainability, healthy lifestyles, justice, and equality. We strive to make conscious choices in every aspect of our business—including our team, clients, vendors, and the resources we use to create. We aim to prove that a creative business can lessen their carbon footprint and help people and their community at the same time.

What makes us a better company?

B Impact Report

Certified since: 

October 2014
Summary:

Company Score

Median Score*

Environment

Environment

The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.

6
7
Workers

Workers

The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.

18
18
Customers

Customers

The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).

13
N/A
Community

Community

The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.

45
17
Governance

Governance

The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

13
6
Overall B Score
95
55

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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