Green Canopy Homes

Seattle, Washington

United States

greencanopy.com

About Green Canopy Homes

GREEN CANOPY rebuilds Seattle homes with quality, energy efficiency, and today’s lifestyles in mind. Their mission is to inspire resource efficiency by re-using and remodeling homes with sustainable and efficient methods and materials. Green Canopy is more than just an urban developer – they think long-term about their impact on the environment and the communities in which they build. 

The B-Corp Declaration is firmly rooted within the principles and practices of Green Canopy’s startup and growth. With an eye on the future and a dream to scale into new cities, the organization focuses deeply on company culture, market transformation and inspiring communities to embrace sustainable solutions that combat climate change. The entire team works hard to ensure that every neighbor, homebuyer, homeseller, employee, real estate agent, business partner and shareholder is aware of the mission and the impact that they make; both locally and globally. 

Green Canopy is not just a homebuilder. They are educators, investors, community organizers and game changers. 

Transforming Homes, Inspiring Communities.

Green Canopy became a B Corporation to immerse ourselves in a community of companies that share a commitment to a triple bottom line. B Corp certification is a vital layer in our practice of radical transparency and culture, and we are excited to share our mission with a wider community of businesses that have similar values.  

The Change We Seek®

First of all, Green Canopy is not just a homebuilder. Sure they build homes and that is no small feat. Their construction team is made up of the most talented individuals that share a similar vision of building valuable, innovative, beautiful and efficient homes. They are their boots on the ground – working with neighbors, homebuyers and real estate agents to translate what they do and how they do it from the ground up.

They are educators. You can’t have a mission that is predicated on being inspirational without having that moment of teaching. And they have many teaching moments – both internally and in the community. Not only have they developed programs to educate the real estate community – but they are also actively working to influence state-level policy to put resource efficiency at the forefront of the homebuying process. Outreach is a big part of the company and is the best part of their mission.

They are an impact investment. Their innovative fund development team works to create opportunities for investment that align with the values of the company, the communities and their shareholders.  With over 60 project investors and company shareholders Green Canopy aims to show that profitability and community transformation can go hand in hand. They are also a registered  B-Corp, and aim to be the change that they seek. Their work provides an opportunity for investors to use business as a force for good.

They are also a brand – and not in the Coca-Cola sense of the word “Brand”. They are a company that is growing and will soon flow into new markets. Why are they growing? Because they aspire to improve this planet through their work and their mission. They have built a name for themselves by being heroes in the community – transforming homes that could have (and sometimes should have) been torn down. Green Canopy was born in the middle of a recession and has stuck, through thick and thin, to help a the market return and grow. They have improved property values. They have built more with less and built better in worse conditions. They have built a team and a company culture that fosters unconditional love, continuous process improvement, and transparency. They have built a brand that is more than a logo and a tagline – but instead is an inspiration and a lifestyle. It’s a change in behavior and a way of thinking for all who are connected. Green Canopy is a good business invested in the business of doing “good” – for the people, for the planet and to profit all.

What makes us a better company?

B Impact Report

Certified since: 

December 2013
Summary:

Company Score

Median Score*

Environment

Environment

The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.

25
7
Workers

Workers

The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.

21
18
Customers

Customers

The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).

N/A
N/A
Community

Community

The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.

18
17
Governance

Governance

The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

17
6
Overall B Score
80
55

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Workers: Offers health insurance to employees and their families; Offers dental and life insurance to employees. 

Community: Gives preference to sustainable or fair trade and local suppliers. 

Environment: Purchases recycled or sustainable input office supplies, reclaimed or reused office furniture, and reusable or compostable catering supplies; Products are Built Green or LEED certified. 

Miscellany: 

Press

Ecocapitalists Solutions Story Video Go»

• 10x10x10 Video Go»

• Making Lemons from Lemonade Go»

• The Empower Happy Hour Go»

• Green Genius Education Program for Real Estate Agents Go»

Social Media

• Green Canopy Facebook Go»

• Green Canopy Twitter Go»