T-shirts, Branding, Screen Printing

Oakland, California

United States


About Oaklandish

After years of public art, the Oaklandish brand of apparel was introduced to help support their ongoing calendar of free public events and the Oaklandish Innovators grant program. The civic pride merchandise is meant to spread "Local Love" while promoting awareness of their mission at large. Oaklandish is committed to encouraging the continuation of Oakland's "trailblazers' legacy," where trends are created and boundaries are redefined. 2017 marks the tenth year of annual grants given to organizations that are doing pioneering work in their community. These funds are meant to offer recognition and support of programs that exemplify the values of innovation and progress in all areas of civic life, including arts, education, technology, and business.

In 2014, Oaklandish opened Oakland Supply Co. which showcases the finest local wares from Oakland, California, as well as a selection of premium American-made goods. Additionally, Oaklandish is the mastermind behind NSEWest Co., a lifestyle brand dedicated to celebrating and supporting the communities in which they live, love, work and play.

Our t-shirts might be the most visible aspect of Oaklandish, but our community work is an equally important part of what we do. It’s our way of giving back to the city that gives so much to the world, and it informs every decision we make. That’s why we became a B Corp.


The Change We Seek®

Too many media outlets focus on the negative aspects of Oakland, while overlooking everything that makes this city legendary: its contributions to art, music, social justice and trailblazing style. Oaklandish works to spread the word about what’s good in Oakland, with gear that celebrates the cultural legacy of our city while giving back to organizations doing good in our neighborhoods.

What makes us a better company?

B Impact Report

Certified since: 

August 2012

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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