Disposable, Flushable, Compostable (wet ones only) Baby Diapers

Portland, Oregon

United States

About gDiapers

The day you discover you're going to be a parent you see the world through new eyes. When Kim and Jason Graham-Nye were expecting their first child, the status quo of disposability revealed to their new-parent eyes a stark reality: 50 million disposable diapers were being thrown away every single day in the United States. Every day! And each one of those 50 million disposable diapers would take 500 years to biodegrade. The weight of a garbage burden born from diapering a baby was revelatory. Surely, there had to be a better way to care for our babies and the earth at the same time.

Jason and Kim were on a mission to find that better way, one that could appeal to a generation reliant on convenience without sacrificing fit, function or environmental integrity. Obviously, conventional disposables were out. And cloth, while not posing a garbage burden, used too much water for Kim and Jason, who were living in drought-stricken Australia. A few months after their first son, Fynn, was born, they found it. A tiny company in Tasmania made flushable and compostable diaper inserts (wet ones only). Kim and Jason loved the idea of flushing dirty diapers. No more smell, no more mess, no more diaper garbage in the house. They loved even more the idea they could home compost the wet disposable inserts. They took Fynn's wet disposable inserts and in a short time had turned them into a nutrient rich compost for their veggie garden.

Jason and Kim brought this revolutionary new concept to the U.S. and created the gDiapers brand. Since then gDiapers has been making change, a diaper at a time, in Canada, Europe, and now Asia.

gDiapers is changing the world of disposable diapers — top to bottom, inside and out. Our simple system pairs adorable soft cotton gPants diaper covers with Disposable Inserts that are flushable and compostable (wet ones only). gDiapers Disposable Inserts are Cradle to Cradle Certified™ Silver — a mark trusted around the world for ecologically intelligent design. Above all, gDiapers is dedicated to keeping babies clean, cute and comfortable — as part of a growing global community of parents who are looking for beautiful products: inside and out.

The Change We Seek®

Fair Dinkum. It's a fun way of saying be genuine. Be real. Have integrity. Be respectful. It's Australian in origin but the sentiment is global. Be genuine.

Fair Dinkum has been our guiding philosophy since founders Jason and Kim Graham-Nye introduced gDiapers in 2005. It affects how we conduct our business, how we interact with people, and how we care for the planet. It's infused into our intention to bring you thoughtfully-designed products that don't break the bank. Fair Dinkum IS our bottom line.

What makes us a better company?

B Impact Report

Certified since: 

May 2011

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Workers: 100% of employees participate in bonus plan; 100% of employees are offered jointly paid on-site child care; >75% of employees share ownership in company; >75% of senior positions filled with internal candidates in last year

Community: Third party social/environmental screen applied to Significant Suppliers; >75% of employees took time off to volunteer last year; 5% of sales donated to charities

Environment: >75% of revenues comes from the sale of products that are Cradle To Cradle certified; 100% of energy at corporate office and largest supplier comes from renewable sources; Harvests rainwater at office; Encourages customers to upcycle and resell the product



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