Blue Beautifly LLC

Manufacturer of Face and Body Care Products

Oakland, California

United States

About Blue Beautifly

Blue Beautifly's mission is to foster beautiful and healthy skin and hair by developing innovative products made with botanical, organic, non-GMO, fair trade, and cruelty-free ingredients for women and men with the well being of the planet in mind.

Blue Beautifly believes that the secret to true beauty is found in the nature itself. Ancient cultures have looked to natural ingredients, such as herbs, fruits, nuts, seeds, barks, roots, flowers, clays, and muds, for their beauty enhancing and healing properties. As such, Blue Beautifly formulations are grounded in Ayurvedic, Chinese, Middle Eastern, African, and Central/South American traditions. Each formulation is carefully analyzed to ensure adherence to the company’s principles of simplicity, purity, quality, and sustainability.

Blue Beautifly’s commitment to serving its customers extends far beyond offering a superior product. It includes doing so in a manner that benefits all those who are impacted by the company’s operations, including raw material suppliers (e.g., farmers), its employees, local communities, and, of course, the planet.

We embarked on the B Corporation certification as a way to showcase our genuine brand, wholesome ingredients, transparent operations, and absolute commitment to socially and environmentally responsible practices. What we learned in the process is that by leveraging the resources and collective knowledge of the many companies who have been certified before us, we will be able to accelerate our progress on all fronts far faster than if we had not become certified. We are grateful for the resources that are now available to us and hope to serve as a resource to companies who seek certification in the future.

The Change We Seek®

Heeding the wise words of Mahatma Gandhi, “Be the Change You Wish to See in the World”, Blue Beautifly’s ambition is to serve as a model manufacturer that thrives not by using harmful chemicals and offering misleading claims, rather by relying on Mother Nature and ancient sciences as the real [and only] source of lasting health and true beauty.

In an industry riddled with deceptive promises, gross misrepresentations, and obscene exaggerations, Blue Beautifly seeks to be the beacon of change as an authentic brand with genuine products made of wholesome natural ingredients.

By formulating holistic products that reveal the skin’s natural beauty, nourish the body, and uplift the spirit, Blue Beautifly aspires to influence the health and beauty industry in a subtle, yet significant, manner. The core of its business model is empowering consumers with the knowledge of the toxins in personal care products so that they are less vulnerable to false claims of instant beauty and health by unscrupulous manufacturers.

What makes us a better company?

B Impact Report

Certified since: 

August 2016

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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