Domoto Brands

Branding, Strategy, Design, Digital, Marketing

Denver, Colorado

United States

www.domotobrands.com

About Domoto Brands

Domoto is a sustainability-focused branding and strategy firm located in Denver, Colorado. Dedicated to building honest, authentic brands that people love and trust, Domoto’s clients come to them in pivotal situations – when an organization must take ownership of its identity, its values, and its place in the world. Domoto hangs its hat on being able to identify the right problem, then taking action to achieve optimal outcomes and a more meaningful brand impression.

Generating value for clients and its customers while creating positive change in the world is the beating heart that inspires Domoto’s work. Domoto seeks to find truth in every stakeholder insight to reveal opportunities for fostering mutually beneficial interactions between a brand and its audience. Domoto provides services spanning the entire branding lifecycle, leveraging vast experience from a broad spectrum of industries. Capabilities include brand strategy, identity development, messaging, marketing collateral design, website design and product packaging. Domoto is also proud to offer complete sustainability reporting services including Global Reporting Initiative (GRI) guidance, materiality assessment, content creation, and report design.

B-Corp Certification is a natural reflection of our company values and culture. Our intent to become a B-Corporation was ignited at the 2008 Net Impact national conference when Drew Domoto was Co-President of the University of Colorado Denver Net Impact chapter and found himself in a session featuring Bart Houlahan, Co-Founder of B-Lab. Inspired by this experience, the earliest drafting of our business plan was predicated on becoming a B-Corporation and effectively serving those who share our desire to contribute positively to the wellbeing of our planet and society. Almost a decade later, we still have a lot of work to do, but as a B-Corporation we can ensure that the people we attract, the community we build, and the effort we exert will focus toward making a positive, lasting impact on the world.

The Change We Seek®

Domoto Brands believes that brands play a crucial role in promoting responsibility, transparency, and activation toward solving global concerns and issues. We seek to create brands that view the world through the lens of the people they serve, shaped by very real interests and concerns, positioned for long-term sustainability by more insightfully engaging with the world around them.

What makes us a better company?

B Impact Report

Certified since: 

February 2016
Summary:

Company Score

Median Score*

Environment

Environment

The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.

11
7
Workers

Workers

The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.

25
18
Customers

Customers

The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).

8
N/A
Community

Community

The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.

24
17
Governance

Governance

The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

15
6
Overall B Score
82
55

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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