Futurekind

Creative Communications, Strategy & Media Agency

Sydney, New South Wales

Australia

futurekind.co

About Futurekind

Futurekind is a high growth commercialisation and marketing partner. Futurekind helps brands make authentic connections with their target audiences’ values. Unlocking customer and brand insights for better marketing and commercialisation strategy. They provide Full Service Commercial, Strategy, Creative, Communications & Capital Impact. Futurekind helps impact business and high-growth disruptors achieve commercial and customer growth objectives.

Futurekind delivers best-in-class creative services, digital & commercial strategies and media execution. Strategy & Creative – digital communication strategy, creative, production, design and development. Media & Marketing – digital execution on all channels, with campaign strategy & delivery for growing engagement and realising core goals and objectives.

Futurekind brings decades of experience and extraordinarily creative minds. Their small team is made up of experts in Brand Development, Commercialisation & Marketing - helping businesses make a difference through rigorous commercial strategy, fearless creative and best practice execution.

We formed Futurekind as a Digital Agency for Social Enterprise & Purpose Driven Business, with the vision of creating a world where local, sustainable and purpose-driven businesses thrive.

We believe that by giving good initiatives access to the best in corporate marketing strategy, we will transform consumer behaviour and our society for good.

Our vision is to change the world by delivering impact and accelerating growth for businesses with purpose.

The Change We Seek®

Founded by an award-winning team, Futurekind is a digital agency for a new kind of business. Based in Sydney, they are committed to helping initiatives and businesses with true purpose and exceptional vision, across all corners of the globe.

Futurekind exists to grow brands as a force for good – not just for financial gain, but for the good of society and the environment. Futurekind works only with values-led, purpose-driven business and social enterprise, delivering the best in branding, communications strategy and media to help clients achieve their goals.

Futurekind has an ongoing commitment to positive community-focused projects. This includes a 10% Profit-to-Charity commitment as well as recent work for One Young World, Conscious Club, RecycleSmart and The TODAY Initiative.

  • Getting Digital Right: How Social Good Grows Online
  • Good to Grow - Bringing big brand thinking into the social sector
  • Brand Purpose - Clarity and alignment of purpose means the world for your brand
  • Insight-led Strategies - Unlocking the keys to engagement
  • Digital Foundations - The non-negotiable building blocks to growth
  • Telling the Story - Doing Good & Fearless Creativity

What makes us a better company?

B Impact Report

Certified since: 

April 2017
Summary:

Company Score

Median Score*

Environment

Environment

The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.

15
7
Workers

Workers

The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.

18
Customers

Customers

The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).

18
N/A
Community

Community

The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.

40
17
Governance

Governance

The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

8
6
Overall B Score
82
55

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Miscellany: 

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