About BBMG

An award-winning branding and marketing firm recently featured in the book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes, BBMG harnesses the power of branding to help socially responsible clients stand out, build relationships, win loyalty and inspire action.

B Corporation sits at the crossroads of social purpose and financial promise. It is timely, relevant, and poised to change the way the world does business, and what business can do for the world.

We are a team of veteran marketers dedicated to big ideas, fresh insights, and measurable results. We live for connecting conscious consumers to forward-thinking brands in uncompromising and unexpected ways. We know what it means to capture a brand’s essence.

The Change We Seek™

At BBMG, we believe that when we align our values with our actions, great things can happen. That's why our approach to branding revolves around a simple, powerful idea: Who you are is what you do. Our mission is to help clients create authentic moments that shape attitudes, change behaviors, and improve the world while improving the bottom line.

• We specialize in designing empowering experiences that help our clients stand out, build relationships, win loyalty and inspire action. And we are at the forefront of integrating branding with sustainability and social purpose to help organizations embrace innovation and drive culture change. In everything we do, we’re committed to promoting a sustainable society, doing good and living well, and turning our imaginations into action.

• Our annual BBMG Conscious Consumer Report combines field observations with a national survey of 2,000 U.S. consumers to examine the social issues, product attributes and corporate practices that are shaping consumer attitudes and behaviors. We use the insights to refine existing branding programs and develop new ones that grow the bottom line while doing good.

• At BBMG, we are pioneering a new methodology for creating, launching and maintaining innovative brands today. In our view, successful brands deliver on what we call the Triple Value Proposition™, seamlessly integrating practical, social/environmental and tribal benefits. Our approach provides a clear framework and actionable roadmap for authentically communicating your brand story and building mutual, honest and transparent relationships with your key audiences.

Founding B Corporation

BBMG

• Industry: Marketing Services
• Product/Services: Branding and Integrated Marketing
• Location: New York, NY
• http://www.bbmg.com