About BBMG

An award-winning branding and marketing firm recently featured in the book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes, BBMG harnesses the power of branding to help socially responsible clients stand out, build relationships, win loyalty and inspire action.

B Corporation sits at the crossroads of social purpose and financial promise. It is timely, relevant, and poised to change the way the world does business, and what business can do for the world.

BBMG is a team of veteran marketers dedicated to big ideas, fresh insights, and measurable results. They live for connecting conscious consumers to forward-thinking brands in uncompromising and unexpected ways. They know what it means to capture a brand’s essence.

The Change We Seek™

At BBMG, they believe that when they align their values with thier actions, great things can happen. That's why their approach to branding revolves around a simple, powerful idea: Who you are is what you do. Their mission is to help clients create authentic moments that shape attitudes, change behaviors, and improve the world while improving the bottom line.

• They specialize in designing empowering experiences that help their clients stand out, build relationships, win loyalty and inspire action. And they are at the forefront of integrating branding with sustainability and social purpose to help organizations embrace innovation and drive culture change. In everything they do, they’re committed to promoting a sustainable society, doing good and living well, and turning their imaginations into action.

• Their annual BBMG Conscious Consumer Report combines field observations with a national survey of 2,000 U.S. consumers to examine the social issues, product attributes and corporate practices that are shaping consumer attitudes and behaviors. BBMG uses the insights to refine existing branding programs and develop new ones that grow the bottom line while doing good.

• At BBMG, we are pioneering a new methodology for creating, launching and maintaining innovative brands today. In their view, successful brands deliver on what they call the Triple Value Proposition™, seamlessly integrating practical, social/environmental and tribal benefits. Their approach provides a clear framework and actionable roadmap for authentically communicating your brand story and building mutual, honest and transparent relationships with your key audiences.

Founding B Corporation

BBMG

• Industry: Marketing & Communications Services
• Product/Services: Branding and Integrated Marketing
• Location: New York, NY
• http://www.bbmg.com