B Lab is a nonprofit organization dedicated to using the power of business to solve social and environmental problems.
©Copyright 2012 B Lab. All rights reservedAbout Care2
With more than 12 million members, Care2 is the largest online community of people making a difference in healthy and green living, human rights and animal welfare. Care2 provides powerful tools to make a difference in your life, your community, and the world. They provide the resources for members to get informed about important causes, take small steps towards healthy and green living, and take action to better the world. At Care2, they believe that individual actions can collectively make a difference.
While the tenets of the B Corporation were already core to Care2’s being, we decided to become a B Corporation to join in solidarity with the other pioneering members, for transparency through the certification, and to help demonstrate that business can be a powerful force for good.
Their website is driven by passionate people who want to restore the world's balance. The butterflies on their logo were inspired by a concept in physics that became popularly known as the "butterfly effect", where one small change can cause a chain of events leading to large-scale phenomena. The butterfly symbolizes their belief that one person can take a small step and make a big difference. Since one person can change the world, just imagine what can happen when millions unite on Care2.
The Change We Seek®
Care2’s vision is to empower individuals to live a more Conscious Lifestyle. Their mission is to make the world a better place by leveraging the power of the Internet to empower the widest number of people to engage on any level to make a difference.
• Care2 has three components: they help educate and involve individuals in opportunities to live a more healthy and sustainable lifestyle and take civic action on a variety of causes; they recruit activists/donors and donations for nonprofit organizations; and they promote more healthy and sustainable products and services from corporations.
Care2
- Industry: IT Software & Services
- Product/Services: Online Community
- Location: Redwood City, CA
- http://www.Care2.com
Summary:
Certified: December 2008| Points Earned | % Points Available | |
|---|---|---|
| Accountability » | 14.7 | 78% |
| Employees » | 35.7 | 69% |
| Consumers » | 34.6 | 70% |
| Community » | 26.9 | 44% |
| Environment » | 8.8 | 47% |
| Composite B Score | 120.7 |
- >80 out of 200 is eligible for certification
- >60% points available = Area of excellence
Highlights:
From B Impact AssessmentEnvironment: Offers incentives to employees to encourage low-impact commutes; >50% of carbon inventory offset; >75% recycled office supplies
Employees: >50% of employees share ownership in company; 100% of employees paid living wage; 100% of individual health insurance premiums covered; Offers 6+ weeks maternity and 4+ weeks paternity leave
Community: >10% of net profits given to charitable organizations; >40% of management from previously excluded populations; >25% of employees participate in companywide service days
Consumers: Largest online community of people making a difference