BlueAvocado Co.

Home Living & Accessories

Austin, Texas

United States

About BlueAvocado

BlueAvocado is synonymous with thoughtful designs and creative solutions for a greener, simpler life. Best known for its iconic (re)ziptm family of products and reusable shopping and lunch systems, BlueAvocado products minimize the use of disposable bags and exemplify the company's commitment to smart solutions for life’s throwaway problems. 

With a deep commitment to sustainability, BlueAvocado believes reusability is key to preserving Earth’s natural resources for future generations. BlueAvocado knows that a little bit can go a long way, and promotes using recycled materials when possible and creating products that help consumers reduce their waste. The company is headquartered in Austin, Texas. 

We wanted our customers and stakeholders to know that we strive to meet the most rigorous standards of social and environmental performance, accountability and transparency, not just for our products, but our business. B Corp certification allows us to do that, and provides goal posts that continue to drive improvements in our triple-bottom line performance and a great, resource-rich community to help on your journey. 

The Change We Seek®

For BlueAvocado, change really comes down to the three core values representative of the original 3 founders. 

1. Impact – Measuring the impact the company is making socially and economically. To date the company has kept over 152 million disposable alternatives out of landfills, upcycled more than 6 million bottles, and invested in more than 700 women micro-entrepreneurs.

2. Inspiration – Inspiring change from personal place. Using a first of kind impact label at the product level to celebrates the individual's role at reducing waste everyday, while shift behavior together for a collective impact. 

3. Community - Empowering others and building relationships with all of stakeholders. Creating ripples of change that will result in waves of impact.  Partnership such as those with fashion designer Lauren Conrad is a great example of coming together as women entrepreneurs and collaborating to create a vision of doing good and looking good co-existing to inspire others. 

What makes us a better company?

B Impact Report

Certified since: 

February 2013

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

view full reports ยป

Company Highlights: 

Workers: 100% of full-time employees participated in company bonus plan; 70-79% of individual and family health insurance premiums covered; company offers more than five weeks of paid maternity and paternity leave.

Environment: Company is a member of an association that fosters environmentally sustainable business practices; corporate facilities use non-toxic janitorial products and organic kitchen products; more than 75% of company's printed materials use recycled paper content; 50% of materials in company products are recycled or biodegradable.



  • XO(eco) 2013 designed by Lauren Conrad Go »
  • American Designer Series Go »


Social Media