Highland Craftsmen, Inc

Natural architectural elements

Spruce Pine, North Carolina

United States


About Highland Craftsmen

Highland Craftsmen Inc designs, manufactures and sells Bark House® brand architectural elements to building, design and furniture professionals as well as individuals. They are the Original Manufacturer of Poplar Bark Shingles. They utilize a waste product of the logging industry and produce a natural bark shingle as home siding. The manufacturing of this product uses very few resources like water, electricity or fuel. Hand tools and brute human strength are the staples of Bark House® Shingle manufacturing. This is a maintenance free product. It never has to be sealed, stained or painted; therefore chemicals are not added. Bark House Shingles last up to 80 years and when it’s finally time to discard the product, it’s all natural, so it won’t harm the environment.

Because Highland Craftsmen dedicates their total attention to the research, manufacturing and sales of Bark House products, they offer first hand product knowledge that you can depend on. They field and laboratory test all of their products and are the only company that monitors historic poplar bark shingled homes. Direct research adds real value that customers benefit from. Their experience, knowledge, environmental sensitivity and dedication to product quality make them the Bark House® Experts. Highland Craftsmen is mindful that they are a part of a larger system for a lifetime that is longer than their own.

We became a B Corp because the structure helps us to communicate a strong, verified message about who we are. This certification makes our performance standards transparent so that our clients retain the "Power of Their Purchase™" and can “Invest with Impact™”.

The Change We Seek®

Our mission since inception in 1990 has been to minimize the impact of building and harmonize with nature. We believe in a People-Planet-Profit Triple Bottom Line Business Model. To increase the transparency of this, we create jobs that cannot be outsourced, we are an environmentally beneficial company and we build social equity.

 We are a “green” building company, and proud members of the US Green Building. Through the Arbor Day Foundation, we plant a tree for every job done. Highland Craftsmen strives constantly to improve our sustainable, green processes.

We support social equity. HC is co-owned by a female in a male dominated industry, it is located in a tier one rural community but more importantly the jobs that are create are primarily for individuals in the lowest income bracket. HC pays more for the “waste” bark than the logger gets for the tree itself, increasing individual’s financial gain two fold.

Highland Craftsmen® has one primary manufacturing facility and we have maintained a compact footprint, so as to minimize impact on the surrounding neighborhood. HC strives to integrate into the community by providing Green spaces and landscaping materials to buffer our industrial impact.

What makes us a better company?

B Impact Report

Certified since: 

November 2009

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Environment: Conducts a 3rd party environmental audit; Extensive office wide recycling program; >50% of energy used at corporate facilities from renewable sources; Monitors and records energy and water usage 

Workers: 35% of empwoeloyees participate in external professional development opportunities; >5% of employees are disabled; All workers paid living wage

Community: >60% of expenditures directed toward local suppliers; >25% of suppliers located in low-income communities; >5% of profits given to charitable organizations

2014 Best for the World Overall Honoree

2014 Best for the World Environment



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