Mountain Challenge

Team building and outdoor education

Maryville, Tennessee

United States

About Mountain Challenge 

Mountain Challenge provides high quality safe outdoor experiences designed to change the world for the better one person at a time. Serving more than 7,000 participants annually, Mountain Challenge utilizes the East Tennessee region as a backdrop for a wide range of outdoor adventure and teambuilding activities.

In serious pursuit of their mission, Mountain Challenge realizes that certain principles (having fun, establishing difficult goals, fostering flexibility, establishing sustainable growth, taking care of staff, creating loyalty) and responsibilities (being fit, serving our community and environmental stewardship) will follow.

Mountain Challenge believes that powerful and life-changing lessons can come from a group of people dedicated to these principles and responsibilities. They believe that if they provide great outdoor experiences, changing the world will follow.

The B Corp certification is a great way to be even clearer about the importance of our mission and principles. The certification standards are rigorous and made us articulate our impacts.

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The Change We Seek®

Mountain Challenge imagines three important changes. First, more people will be active and fit. Second, more people will go outside. And third, developing a group of principled staff will help move the changes along.

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What makes us a better company?

B Impact Report

Certified since: 

January 2013

Company Score

Median Score*



The Environment section of the Assessment evaluates a company's environmental performance through its facilities; materials, resource, and energy use; and emissions. Where applicable, it also considers a company's transportation/distribution channels and environmental impact of its supply chain. This section also measures whether a company's products or services are designed to solve an environmental issue, including products that aid in the provision of renewable energy, conserve resources, reduce waste, promote land/wildlife conservation, prevent toxic/hazardous substance or pollution, or educate, measure, or consult to solve environmental problems.



The Worker section of the survey assesses the company's relationship with its workforce. This section measures how the company treats its workers through compensation, benefits, training, and ownership opportunities provided to workers. It also focuses on the overall work environment within the company through management/worker communication, job flexibility and corporate culture, and worker health and safety practices.



The Customers section of the Assessment measures the impact a company has on its customers. The section focuses on whether a company sells products or services that promote public benefit, and if those products/services are targeted towards serving underserved populations. Questions in this section will measure whether a company's product or service is designed to solve a social or environmental issue (e.g. improves health, preserves environment or creates economic opportunity to individuals or communities, promotes the arts/sciences, or increases the flow of capital to purpose-driven enterprises).



The Community section of the survey assesses a company's impact on its community. The Community section evaluates a company's supplier relations, diversity, and involvement in the local community. The section also measures the company's practices and policies around community service and charitable giving. In addition, this section includes if a company's product or service is designed to solve a social issue, including access to basic services, health, education, economic opportunity, arts, and increasing the flow of capital to purpose-driven enterprises.



The Governance section of the Assessment evaluates a company's accountability and transparency. The section focuses on the company's mission, stakeholder engagement, and overall transparency of the company's practices and policies.

Overall B Score

80 out of 200 is eligible for certification

*Of all businesses that have completed the B Impact Assessment

*Median scores will not add up to overall

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Company Highlights: 

Worker: Annual, formal process for providing performance feedback to all feedbacks; Offer part-time and flex-time work schedules

Community: 5-9% of profits donated to charity last year; Offer paid time-off for community service

Environment: Assessment undertaken of the environmental impacts of organization’s business activities; Stated objectives and targets for environmental aspects of organization’s operations; Most buildings are LEED certifies; Worked with landlord to implement energy and water efficiency improvements and waste reduction programs; Increased % use of renewable energy at corporate facilities; >15% of energy used is from renewable on-site energy production