Substance001

Certified B Corporation
Standards version

1.6

Headquarters

London Borough of Tower Hamlets, United Kingdom

Certified Since

March 2026

Industry

Film, TV & music production

Sector

Service with Minor Environmental Footprint

Operates In

Argentina,

Singapore,

United Kingdom,

United States

Founded in 2003, Substance is an award-winning digital marketing agency. We partner with leading brands and talent alike who seek to challenge the status quo. Together, we are a group of strategists, copywriters, account managers, project managers, paid & organic social media specialists, publicists, video editors, designers, animators and creative technicians. Headquartered in London with offices in Los Angeles and Buenos Aires, our clients include top brands ranging from entertainment, sports and healthcare, including Walt Disney Studios, Netflix, Paramount Pictures, Universal Pictures, Pokémon, SEGA, Xbox, NBC Sports and Amgen. We have developed outstanding campaigns with some of our most recent including Top Gun: Maverick, Indy500, Gotham Knights, Wicked West End, Spider-Man: No Way Home and Pokémon: Super Pet Contest. For more information, please visit us at www.substanceglobal.com Website http://www.substanceglobal.com

Overall B Impact Score

Based on the B Impact assessment, Substance001 earned an overall score of 89.1. The median score for ordinary businesses who complete the assessment is currently 50.9.
89.1
89.1 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 16.5

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.6
Ethics & Transparency4.9
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 35.2

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security9.7
Health, Wellness, & Safety9.9
Career Development6.8
Engagement & Satisfaction7.4

Community 21.7

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion6.7
Economic Impact5.1
Civic Engagement & Giving4.6
Supply Chain Management5.1

Environment 12.5

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management4.9
Air & Climate3.0
Water1.0
Land & Life2.7

Customers 3.0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.0


Additional Documentation

Transparent Disclosure