Fusion Associates

Certified B Corporation
Headquarters

Oxfordshire, United Kingdom

Certified Since

November 2020

Industry

Other personal services

Sector

Service with Minor Environmental Footprint

Operates In

United Kingdom

Fusion Associates is a leading specialist Executive Search firm based in the UK and working with clients across Europe, North America and Asia, in consumer markets including consumer goods, fashion, sporting goods, outdoor sports, healthy living and luxury. Working with notable purpose-led companies such as Patagonia, Timberland, The North Face and Kering Group, they have helped build international teams across all functions from product, design and innovation, through to marketing, sales, digital transformation, supply chain and sustainability. Their industry network spans the Globe and includes Consumer Goods, Retail & Brands, Fashion, Apparel, Footwear, Accessories, Sporting Goods / Outdoor, Healthy Living, Cosmetics, Food & Beverages, Management Consultancies, Environmental Consultancies, NGOs and IGOs.

Overall B Impact Score

Based on the B Impact assessment, Fusion Associates earned an overall score of 97.4. The median score for ordinary businesses who complete the assessment is currently 50.9.
97.4
97.4 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 16.7

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.7
Ethics & Transparency4.9
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 39.2

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security11.6
Health, Wellness, & Safety12.0
Career Development5.2
Engagement & Satisfaction8.0

Community 16.4

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.5
Economic Impact5.3
Civic Engagement & Giving3.1

Environment 17.1

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate5.2
Water0.0
Land & Life1.7

Customers 7.9

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.7
+ Support for Underserved/Purpose Driven Enterprises5.2

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2024 Overall B Impact Score97.4
2020 Overall B Impact Score91.8

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