Pure Finance

Certified B Corporation
Headquarters

New South Wales, Australia

Certified Since

July 2020

Industry

Mortgage advice & brokerage

Sector

Service with Minor Environmental Footprint

Operates In

Australia

Pure Finance is a purpose-led finance brokerage that believes the finance industry can (and must) become a force for good. Driven to create the kind of finance company they’d want to work with themselves, they seek to put people and the planet before profits and are passionate about doing everything they can to create a more equal and ethical financial system, where no one is left behind. Be it for a home, a car, a business, or something in between - they help people access the loan they need to achieve their goals in a way that empowers and supports them, while also working to create the kind of world we all want to live in. It’s finance that’s better for their clients, better for the community and better for the world.

Overall B Impact Score

Based on the B Impact assessment, Pure Finance earned an overall score of 94.1. The median score for ordinary businesses who complete the assessment is currently 50.9.
94.1
94.1 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 11.2

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.5
Ethics & Transparency5.2
+ Mission Locked2.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 27.2

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security9.1
Health, Wellness, & Safety4.0
Career Development5.8
Engagement & Satisfaction5.5

Community 40.5

The Community Impact Area evaluates a company's engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity, and inclusion; economic impact; civic engagement; charitable giving; and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion7.8
Economic Impact7.1
Civic Engagement & Giving8.2
Supply Chain Management1.2
+ Designed to Give13

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 10.9

The Environment Impact Area evaluates a company's overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company's operations and, when applicable, its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate4.8
Water0.5
Land & Life2.0

Customers 4.1

The Customers Impact Area evaluates a company's stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts and media products, serving underserved customers or clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.1


Previous Overall B Impact Scores

2020 Overall B Impact Score94.1

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