Baldwin Boyle Group

Certified B Corporation
Standards version

1.6

Headquarters

Auckland Region, New Zealand

Certified Since

April 2026

Industry

Advertising & market research

Sector

Service with Minor Environmental Footprint

Operates In

Australia,

China,

Indonesia,

New Zealand,

Singapore,

Thailand

Baldwin Boyle Group (BBG) is a strategic communications, corporate communications and public relations advisory firm specialising in the Asia Pacific and Southeast Asia region, including Australia, New Zealand, Singapore, Thailand and Indonesia. BBG helps organisations navigate complex social, political and regulatory environments through strategic stakeholder engagement, reputation management, advocacy, and high impact communications. With deep regional expertise, the firm supports clients to understand social context, align with stakeholder expectations, and communicate with clarity and purpose. BBG offers integrated expertise across strategic stakeholder engagement, corporate communications, public relations, financial communications, government relations, advocacy, employee engagement, digital communications, sustainability advisory, and issues and crisis management. Its approach combines rigorous research and analysis with clear messaging and creative thinking to deliver measurable impact. As a responsible advisory firm, BBG is committed to sustainable, inclusive growth and positive social and environmental impact across the region.

Overall B Impact Score

Based on the B Impact assessment, Baldwin Boyle Group earned an overall score of 80.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
80
80 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 17.3

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.9
Ethics & Transparency3.3
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 32.5

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security9.6
Health, Wellness, & Safety6.9
Career Development5.9
Engagement & Satisfaction5.4

Community 17.6

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.0
Economic Impact7.6
Civic Engagement & Giving1.2
Supply Chain Management1.0

Environment 4.3

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.3
Air & Climate0.7
Water0.0
Land & Life1.2

Customers 8.0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.0
+ Support for Underserved/Purpose Driven Enterprises5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Additional Documentation

Baldwin Boyle Group_Disclosure Report 2026