Bluebird Day B.V.

Certified B Corporation
Standards version

1.6

Headquarters

North Brabant, Netherlands The

Certified Since

April 2026

Industry

Computer programming services

Sector

Service with Minor Environmental Footprint

Operates In

Belgium,

Netherlands The

Bluebird Day don't just build e-commerce platforms, they create growth ecosystems where brand ambition, customer experience and business results meet in perfect conditions. The kind of bright, bluebird day every digital skier dreams of. Rooted in Breda with over 25 years of experience and consistently top-ranked in the Emerce 100, they blend strategy, design, platform architecture, development, optimization and AI to transform platforms into efficiency engines and revenue accelerators. It's an agency with its feet on the ground but eyes on the horizon. Because real growth means more than commercial results. They recognise that the industry, despite all its digital progress, carries a negative ecological footprint. That's why Bluebird Day focuses on mission-driven brands, taking responsibility for the world they operate in. A world where bluebird days are still there for generations to come.

Overall B Impact Score

Based on the B Impact assessment, Bluebird Day B.V. earned an overall score of 86.5. The median score for ordinary businesses who complete the assessment is currently 50.9.
86.5
86.5 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 15.6

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.2
Ethics & Transparency4.4
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 35.2

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security12.8
Health, Wellness, & Safety9.1
Career Development6.2
Engagement & Satisfaction5.8

Community 19.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.3
Economic Impact8.3
Civic Engagement & Giving1.5
Supply Chain Management1.5

Environment 8.3

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate2.2
Water0.9
Land & Life2.2

Customers 8.3

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship5.0
+ Support for Underserved/Purpose Driven Enterprises3.3

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Additional Documentation

Bluebird Day Disclosure Report 2026