Certified B Corporation

Overijssel, Netherlands The

Certified Since

April 2022


Mobile applications


Service with Minor Environmental Footprint

Operates In


Netherlands The

MSML is your digital partner for web applications and mobile apps. Our team of experts bring projects of any size to a success. Whether developing new applications for multinationals or software for SMEs: we listen, think along and develop your digital solution with passion while preparing you for the future. Perfectionism, attention to detail, professionalism and safety have been rooted in our DNA since 2012. With these values we succeed in bringing complex projects to a successful result. Our way of working, multidisciplinary teams and our Agile way of working are highly appreciated. We are a young and ambitious software company from Deventer that believes in the future. And we are already making a bright future. Not only in the digital products or services we deliver, but also in the way we do it. Since our inception we have been looking for the most sustainable solutions for everything we do. We strive for sustainable and local collaborations with our clients, colleagues and suppliers. The well-being of the environment and of our employees is also high on our agenda. We give priority to the most sustainable option in our choices. With our behavior, we also hope to inspire and motivate those around us to act sustainably.

Overall B Impact Score

Based on the B Impact assessment, MSML earned an overall score of 95.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
95 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 19.1

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement4.9
Ethics & Transparency4.2
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 33.7

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security6.0
Health, Wellness, & Safety9.4
Career Development6.7
Engagement & Satisfaction7.3

Community 25.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion4.5
Economic Impact10.0
Civic Engagement & Giving4.7
Supply Chain Management2.3

Environment 13.1

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management6.5
Air & Climate3.6
Land & Life2.2

Customers 3.9

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.9

Previous Overall B Impact Scores

2022 Overall B Impact Score95

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