The Cause Effect

Certified B Corporation
Headquarters

New South Wales, Australia

Certified Since

October 2021

Industry

Other professional, scientific & tech

Sector

Service with Minor Environmental Footprint

Operates In

Australia,

United Kingdom,

United States

For business leaders who want to build meaningful purpose into their organisations, The Cause Effect are the trusted experts to guide and support them on their path to purpose. They work with businesses just starting their purpose journey, as well as those who want to build deeper and more actionable purpose into their organisations. The Cause Effect offer educational resources, workshops and their signature Path to Purpose Program. This six-month program unlocks the full value of a meaningful social purpose strategy, enabling businesses to build a compelling point of difference for their brand, capture the hearts and minds of their people, create meaningful change in the world and build a business that people feel proud to serve.

Overall B Impact Score

Based on the B Impact assessment, The Cause Effect earned an overall score of 94.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
94
94 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 19.0

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.9
Ethics & Transparency5.1
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 15.6

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security2.3
Health, Wellness, & Safety4.0
Career Development4.0
Engagement & Satisfaction2.8

Community 21.7

The Community Impact Area evaluates a company's engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity, and inclusion; economic impact; civic engagement; charitable giving; and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.7
Economic Impact6.4
Civic Engagement & Giving6.6

Environment 2.2

The Environment Impact Area evaluates a company's overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company's operations and, when applicable, its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management0.0
Air & Climate0.2
Water0.0
Land & Life1.0

Customers 35.3

The Customers Impact Area evaluates a company's stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts and media products, serving underserved customers or clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.5
+ Impact Improvement23.8
+ Serving in Need Populations8.9

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2021 Overall B Impact Score94

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