Global Gaming Initiative

Certified B Corporation

Minnesota, United States

Certified Since

February 2015


Mobile applications


Service with Minor Environmental Footprint

Operates In

United States

Global Gaming Initiative helps those in need around the world through mobile games, dedicating 50% of the proceeds from game purchases and in-app transactions to make a difference in peoples’ lives. Each time a user makes a purchase in a GGI game, he or she is impacting the life of a child in a developing nation through the simple click of a button. Global Gaming Initiative seeks to use technology, and mobile gaming more specifically, as a means to providing a way for users to connect with the wider world and make a direct impact within the context of their time spent with mobile entertainment. With its unique value proposition for users, in which time spent in games gets converted into tangible real world impact, alongside its new endeavor in building a games for good cooperative to reduce barriers and increase the business opportunities for companies using mobile games for good, Global Gaming Initiative is as focused as ever on revolutionizing the way people think about mobile games.

Overall B Impact Score

Based on the B Impact assessment, Global Gaming Initiative earned an overall score of 95.9. The median score for ordinary businesses who complete the assessment is currently 50.9.
95.9 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 14.7

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement2.1
Ethics & Transparency2.5
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 17.7

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security10.1
Health, Wellness, & Safety0.0
Career Development3.6
Engagement & Satisfaction2.6

Community 53.4

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion9.3
Economic Impact4.2
Civic Engagement & Giving9.3
Supply Chain Management2.0
+ Designed to Give25.1

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Environment 7.2

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate0.0
Land & Life1.0

Customers 2.7

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.7

Previous Overall B Impact Scores

2022 Overall B Impact Score95.9
2017 Overall B Impact Score106.6
2015 Overall B Impact Score103.5

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