Pawprint

Certified B Corporation
Headquarters

Scotland, United Kingdom

Certified Since

November 2021

Industry

Social networks & info sharing

Sector

Service with Minor Environmental Footprint

Operates In

United Kingdom

Established in 2019, Pawprint is ferociously dedicated to two things; fighting climate change and building a business world to believe in. Its app aims to combine the power of business and the power of the workforce to accelerate climate action. It teaches employees how to live low carbon -- at work, home and beyond -- and creates channels of communication so that businesses can design climate initiatives that stick. Behavioural change, however unpopular, will play a key role in decarbonisation. Pawprint loves the challenge. As for a business world to believe in -- it starts at home. Pawprint is a 1% for the Planet member, a Living Wage Employer, and has set science-based targets in line with 1.5 degrees. Pawprint believes in imperfect action and looks forward to learning and growing alongside its peers in the Bcorp community.

Overall B Impact Score

Based on the B Impact assessment, Pawprint earned an overall score of 93.5. The median score for ordinary businesses who complete the assessment is currently 50.9.
93.5
93.5 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 18.2

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.4
Ethics & Transparency4.8
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 28.9

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security9.9
Health, Wellness, & Safety6.0
Career Development4.8
Engagement & Satisfaction5.8

Community 19.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion3.4
Economic Impact7.6
Civic Engagement & Giving4.3
Supply Chain Management1.0

Environment 23.0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.9
Air & Climate3.0
Water0.0
Land & Life2.5
+ Environmental Education & Information13.6

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Customers 4.0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.0


Previous Overall B Impact Scores

2021 Overall B Impact Score93.5

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