Better Places

Certified B Corporation
Headquarters

South Holland, Netherlands The

Certified Since

May 2018

Industry

Travel agency & related

Sector

Service with Minor Environmental Footprint

Operates In

Germany,

Netherlands The

Better Places' mission is to create better places for people to live in and better places for people to visit. They are committed to putting social impact above profit. Founded in 2014, their global network currently incorporates over 40 destinations and many more communities whom they seek to benefit through local employment and direct interaction with travellers. Their trips provide their customers with exceptional, intimate experiences of the destination through small-scale tourism, with opportunities for staying in home-stays or family-run accommodation; excursions to meet local people whilst supporting community and/or projects, and learning first-hand about local culture, heritage, fauna and flora knowledge from experienced local guides. They give preference to local and sustainable/fair-trade suppliers. Their trips encourage travellers to respectfully connect with locals, tread lightly on the environment and spread the economic impacts of their travels as widely as possible. They donate 10% of their annual net profit and invest part of every trip into a clean energy transition and initiatives in line with the UN sustainability goals.

Overall B Impact Score

Based on the B Impact assessment, Better Places earned an overall score of 82.2. The median score for ordinary businesses who complete the assessment is currently 50.9.
82.2
82.2 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 18.1

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.6
Ethics & Transparency4.5
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 25.0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security2.7
Health, Wellness, & Safety8.4
Career Development5.4
Engagement & Satisfaction5.1

Community 21.8

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion6.8
Economic Impact4.2
Civic Engagement & Giving5.2
Supply Chain Management3.0

Environment 11.6

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.8
Air & Climate1.9
Water0.0
Land & Life1.7
+ Environmental Education & Information0.2

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Customers 5.6

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship5.0
+ Health & Wellness Improvement0.3
+ Arts, Media, & Culture0.3

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2022 Overall B Impact Score82.2
2018 Overall B Impact Score84.9

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