JoJo Maman Bébé

Certified B Corporation
Headquarters

Monmouthshire, United Kingdom

Certified Since

August 2016

Industry

Apparel

Sector

Wholesale/Retail

Operates In

Ireland,

United Kingdom

JoJo launched in 1993 as a one woman start-up. Today it has grown to be a leading multi-channel retailer with global reach, stores across the UK and Ireland. The company works hard to retain its values of putting people and the planet above profit and making sure that there will never be a conflict between doing well and doing good. With a French nautical influence, the designs which originate from their London studio, combine Breton styling with quirky British humor to build collections which are unique and exciting. JoJo is best known for its fashionable and affordable maternity wear, adorable new baby gifts, stunning children's clothes and practical nursery products. Parents & grandparents come to JoJo for the quality product and great customer service provided by its long-serving, loyal team. Being a Certified B Corp is just the icing on the cake.

Overall B Impact Score

Based on the B Impact assessment, JoJo Maman Bébé earned an overall score of 81.1. The median score for ordinary businesses who complete the assessment is currently 50.9.
81.1
81.1 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 14.1

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.9
Corporate Accountability0.9
Ethics1.3
Transparency2.4
+ Mission Locked7.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 22.7

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Compensation & Wages2.9
Benefits10.3
Training & Education1.3
Worker Ownership1.7
Management & Worker Communication1.9
Job Flexibility/Corporate Culture2.3
Occupational Health & Safety1.2

Community 26.2

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Job Creation4.8
Diversity & Inclusion5.0
Civic Engagement & Giving5.5
Local Involvement3.2
Suppliers, Distributors & Product7.1
+ Workforce Development0

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 17.9

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Land, Office, Plant3.4
Inputs5.6
Outputs0.7
Transportation, Distribution & Suppliers7.9
+ Resource Conservation0.1

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2019 Overall B Impact Score81.1
2016 Overall B Impact Score85.1

Additional Documentation

Transparent Disclosure


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