Makeena, Inc.

Certified B Corporation
Headquarters

Colorado, United States

Certified Since

January 2020

Industry

Mobile applications

Sector

Service with Minor Environmental Footprint

Operates In

Philippines,

United States

Makeena helps make buying better more accessible and affordable for everyone anywhere s/he shops, even online, while providing granular shopper marketing insights to brands in the $230B natural products industry.

Overall B Impact Score

Based on the B Impact assessment, Makeena, Inc. earned an overall score of 81.8. The median score for ordinary businesses who complete the assessment is currently 50.9.
81.8
81.8 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 10.0

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.7
Ethics & Transparency3.7
+ Mission Locked2.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Community 36.2

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Diversity, Equity, & Inclusion13.6
Economic Impact7.0
Civic Engagement & Giving9.9
Supply Chain Management5.6

Environment 8.5

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Environmental Management4.6
Air & Climate0.8
Water0.3
Land & Life2.7

Customers 27.0

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Customer Stewardship4.5
+ Support for Underserved/Purpose Driven Enterprises22.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2020 Overall B Impact Score81.8

Additional Documentation

Transparent Disclosure Report


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