Fill it Forward

Certified B Corporation
Headquarters

Ontario, Canada

Certified Since

March 2016

Industry

Sports goods

Sector

Wholesale/Retail

Operates In

Canada,

China,

United States

At the Fill it Forward Company, we believe choosing to reuse is a simple act of generosity that shows love for our planet and the people on it. With the Fill it Forward bottle/bag + app experience you can track your environmental impact and give clean water to communities in need.

Overall B Impact Score

Based on the B Impact assessment, Fill it Forward earned an overall score of 114.4. The median score for ordinary businesses who complete the assessment is currently 50.9.
114.4
114.4 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 14.6

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.2
Ethics & Transparency3.4
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 25.7

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security7.4
Health, Wellness, & Safety9.0
Career Development3.1
Engagement & Satisfaction5.3

Community 43.4

The Community Impact Area evaluates a company's engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity, and inclusion; economic impact; civic engagement; charitable giving; and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion3.6
Economic Impact5.4
Civic Engagement & Giving5.6
Supply Chain Management6.9
+ Designed to Give21.7

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 26.0

The Environment Impact Area evaluates a company's overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company's operations and, when applicable, its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management5.0
Air & Climate2.0
Water1.0
Land & Life4.2
+ Resource Conservation10.9
+ Environmental Education & Information2.4

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Customers 4.4

The Customers Impact Area evaluates a company's stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts and media products, serving underserved customers or clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.4


Previous Overall B Impact Scores

2021 Overall B Impact Score114.4
2018 Overall B Impact Score81.8
2016 Overall B Impact Score84.8

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