Florada

Certified B Corporation
Headquarters

New South Wales, Australia

Certified Since

August 2023

Industry

Other retail sale

Sector

Wholesale/Retail

Operates In

Australia

Florada, a Sydney-based low waste florist, provides Australian grown and thoughtfully designed flowers to reduce environmental impact. Founded in 2020, Florada sources 100% of its flowers from Australian flower farms. Imported flowers have a large environmental footprint—from excess air miles to bio security risks. Locally grown, seasonal flowers are kinder to people and the planet. Florada’s conscious approach to floristry also incorporates responsible waste management and reduction, plastic-free packaging, and sustainable floral design techniques. As a proud Certified B Corporation, Florada advocates for industry change and is part of the global “slow flower movement” that works towards a more sustainable future of floristry.

Overall B Impact Score

Based on the B Impact assessment, Florada earned an overall score of 81.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
81
81 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 7.0

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.5
Ethics & Transparency3.0
+ Mission Locked2.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Community 62.3

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion6.4
Economic Impact12.0
Civic Engagement & Giving5.2
Supply Chain Management4.2
+ Local Economic Development28

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 8.3

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management0.2
Air & Climate2.7
Water0.0
Land & Life5.2

Customers 3.4

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.4


Previous Overall B Impact Scores

2023 Overall B Impact Score81

Additional Documentation

Florada Public Disclosure Report 2023


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