Oregon, United States
Advertising & market research
Service with Minor Environmental Footprint
Grady Britton is a creative branding agency putting thoughtful, informed advertising, PR, digital, media, and planning capabilities to work for companies in the modern marketplace. Grady Britton excels at shaping stories, moving business, and driving results. Grady Britton’s purpose is to find the truth inside a brand and share that story with the world. Powerfully, passionately, insightfully. Done correctly, this galvanizes a company’s internal mission and makes a lasting connection with an audience that changes the course of business for good. A key differentiator in the most successful agency-client relationships is a characteristic GB calls the "Will to be Great." It speaks to a passion a brand has for going beyond numbers and sales results, though it obviously includes those markers. It speaks to the larger purpose a brand has in the market today. The lasting effect it wants to have on its category and with the people it serves. The legacy it wants to be remembered for. GB serves these modern brands with integrity, accountability and a remarkable devotion to doing what’s right. Insights and creative solutions rooted in research and market knowledge. Media planned and placed with efficiency and effectiveness as a priority within all modern channels of today.
Overall B Impact Score
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Previous Overall B Impact Scores
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