Herself
Rio Grande do Sul, Brazil
September 2021
Apparel
Wholesale/Retail
Brazil
A Herself é uma empresa brasileira que constrói, a muitas mãos, novas realidades para as pessoas que menstruam. Criada em 2017, além de ressignificar a menstruação por meio de soluções tecnológicas – calcinhas, biquínis e acessórios menstruais –, tem entre seus objetivos a luta por equidade de gênero, dignidade menstrual e valorização das singularidades. Com a Herself Educacional, desenvolveu a Escola da menstruação (2019), que baseada na autonomia e na visão positiva sobre o corpo, já impactou a história de mais de 300 mil meninas, mulheres e pessoas que menstruam, buscando democratizar o conhecimento sobre educação menstrual. Em 2020, iniciou sua expansão para a América Latina e inaugurou, em Porto Alegre, a Casa da Menstruação – primeira loja física, mas também espaço para eventos, trocas e quebra de tabus. Atualmente, é referência nacional com o projeto Revolucione seu Ciclo, em parceria com a Secretaria de Justiça e Sistema Penal e Socioeducativo do Estado do Rio Grande do Sul, cujo objetivo é levar trabalho e renda para mulheres em situação de privação de liberdade e garantir o combate à pobreza menstrual, a partir da confecção de abosrventes tecnológicos.
Overall B Impact Score
Governance 14.1
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Workers 17.0
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Community 22.6
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Environment 28.4
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Customers 18.4
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.