Intuitive Digital

Certified B Corporation
Headquarters

Oregon, United States

Certified Since

December 2020

Industry

Advertising & market research

Sector

Service with Minor Environmental Footprint

Operates In

United States

Intuitive Digital is a digital marketing agency specializing in SEO, Paid Media, Email Marketing, and Web Services. Their incredible team of technical experts listens, to get to know each partner's unique challenges to create customized strategies that work to help each individual organization reach its goals. With transparent communication and reporting, constant A/B testing for improved results, and a goofy sense of humor, Intuitive Digital believes in trying their best in everything they do and using the power of digital marketing for good. Using it to connect people with great products, brands, and organizations who also believe that environmental sustainability is essential and that generally being good empathetic humans is just the way to be.

Overall B Impact Score

Based on the B Impact assessment, Intuitive Digital earned an overall score of 82.3. The median score for ordinary businesses who complete the assessment is currently 50.9.
82.3
82.3 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 16.9

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement2.3
Ethics & Transparency4.5
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 33.0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security12.3
Health, Wellness, & Safety6.2
Career Development6.9
Engagement & Satisfaction5.1

Community 17.4

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.9
Economic Impact3.0
Civic Engagement & Giving6.2

Environment 9.4

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.0
Air & Climate3.5
Water0.0
Land & Life2.7

Customers 5.4

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.5
+ Support for Underserved/Purpose Driven Enterprises0.9

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2020 Overall B Impact Score82.3

Additional Documentation

2022 Impact Report

Controversial Industries Work: Alcohol


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