Certified B Corporation

Glasgow, United Kingdom

Certified Since

April 2024


Advertising & market research


Service with Minor Environmental Footprint

Operates In






Netherlands The,


United Kingdom,

United States

Imagine a world where your brand isn’t just seen but felt, where campaigns don’t just talk but dance, engage audiences, and spark action. That’s the essence of JACK RYAN, the UK’s fastest growing media agency. Rooted in Science and innovation across an array of sectors, JACK RYAN is revolutionising the advertising agency model, embarking on a mission to elevate brands in a data-focussed approach with humanity. The signature electric pink blend of Science and Innovation is at the forefront, empowering some of the most recognisable names with distinctive, compelling, and behaviour-changing campaigns. These not only resonate with audiences but also drive performance and establish new benchmarks. JACK RYAN is not just any agency; transcending the boundaries of conventional advertising and venturing into a realm where brands are not merely seen but deeply felt, all in a quantifiable way, In this world, campaigns do not simply speak—they sing, dance, and resonate with the audience's very heartbeat. This venture into advertising is not just a practice; it's built on science.

Overall B Impact Score

Based on the B Impact assessment, JACK RYAN earned an overall score of 96.6. The median score for ordinary businesses who complete the assessment is currently 50.9.
96.6 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 15.7

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement2.4
Ethics & Transparency3.2
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 47.1

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security10.7
Health, Wellness, & Safety12.0
Career Development3.0
Engagement & Satisfaction6.8
+ Workforce Development12

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Community 21.1

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion4.9
Economic Impact8.5
Civic Engagement & Giving2.3
Supply Chain Management2.2

Environment 9.2

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.2
Air & Climate3.1
Land & Life2.5

Customers 3.4

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.4

Previous Overall B Impact Scores

2024 Overall B Impact Score96.6

Additional Documentation


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