Lara Media Services
Oregon, United States
May 2021
Other personal services
Service with Minor Environmental Footprint
Mexico,
United States
Lara Media Services was founded in 2000 by Victoria Lara and is the largest Latina-owned firm in the Pacific Northwest. We know the needs that exist in BIPOC and other disadvantaged communities, as well as their expectations and opportunities for a better future. The approach and constant study of these communities shows us the urgency of being taken into account to achieve an equitable growth of the economy, the exact point of this new reality, where all points of view and realities must count. In this new reality that we live in, we can help you to approach those communities that your organization never approached before offering you a unique opportunity to shape a better world. We are a dynamic, culturally responsive, full-service communication and outreach firm that applies marketing tools to facilitate strong relationships between commonly underrepresented communities and our clients through diversity, equity and inclusion strategies. For the last 20 years, our experienced practitioners have provided consulting, creative solutions and research strategies. While mentoring businesses, agencies, and institutions on how to effectively communicate and develop strategies, we help them fulfill their goals to inspire behavior change and increase their customer base.
Overall B Impact Score
Governance 15.3
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Governance 15.3
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Workers 14.5
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Community 30.6
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Environment 4.9
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
Customers 21.5
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.