Los Goodfellas BIC SAS

Certified B Corporation

Cundinamarca Department, Colombia

Certified Since

December 2020


Advertising & market research


Service with Minor Environmental Footprint

Operates In


Los Goodfellas somos nuevos en la independencia, pero recorridos en la publicidad. Buscamos ideas que respondan a los problemas. Como a los problemas no les importan los medios, sino las soluciones, hacemos inbound, outbound, atl, btl, publicidad, contenido, digital, análogo, estrategia, táctica, lo que sea que la idea y el sentido común indiquen que es lo más apropiado para proponer una solución desde lo que mejor conocemos: la comunicación. El mundo enfrenta hoy uno de los mayores desafíos en la historia de la humanidad. Encontrar una solución al cambio climático, la desigualdad y los demás problemas sociales y ambientales causados especialmente por la industrialización descontrolada del último siglo, es una tarea en la que las empresas tienen mucho para aportar. Nos sentimos muy orgullosos de ser la primera agencia de publicidad en Colombia BIC y Empresa B Certificada. Y estamos listos para ayudar a redefinir el sentido del éxito en la economía. We are very proud to be the first BIC and Certified B Company advertising agency in Colombia. And we are ready to help redefine the meaning of success in the economy.

Overall B Impact Score

Based on the B Impact assessment, Los Goodfellas BIC SAS earned an overall score of 87.0. The median score for ordinary businesses who complete the assessment is currently 50.9.
87 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 20.6

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement4.3
Ethics & Transparency6.2
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 30.3

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security6.3
Health, Wellness, & Safety6.0
Career Development5.1
Engagement & Satisfaction4.6

Community 14.5

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion3.9
Economic Impact4.1
Civic Engagement & Giving3.1
Supply Chain Management1.7

Environment 8.6

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management4.5
Air & Climate1.1
Land & Life2.2

Customers 12.8

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship4.2
+ Support for Underserved/Purpose Driven Enterprises8.6

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Previous Overall B Impact Scores

2020 Overall B Impact Score87

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