Mackman Group

Certified B Corporation
Headquarters

Suffolk, United Kingdom

Certified Since

December 2023

Industry

Advertising & market research

Sector

Service with Minor Environmental Footprint

Operates In

United Kingdom

Established in 2003, Mackman Group comprises three dynamic divisions dedicated to developing and delivering bespoke programmes for ambitious brands seeking to elevate their presence. The divisions include Mackman Research Market Research Agency, Mackman Branding & Marketing Agency, and Red Kite HR Services. Built on a foundation of strategy, insight, and expertise, Mackman Group is a consultancy business committed to the growth of premium brands and the individuals behind them. Mackman empowers brands to integrate best practices, driven by a steadfast dedication to delivering exceptional results honed over two decades of industry experience. The most comprehensive programmes at Mackman Group bring together the diverse talents of the divisional directors, ensuring a holistic approach to every project. Passionate about driving positive change, Mackman Group creates meaningful impact for its clients and the communities it serves.

Overall B Impact Score

Based on the B Impact assessment, Mackman Group earned an overall score of 91.7. The median score for ordinary businesses who complete the assessment is currently 50.9.
91.7
91.7 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 20.7

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement4.0
Ethics & Transparency6.6
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 27.2

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security7.9
Health, Wellness, & Safety3.6
Career Development6.9
Engagement & Satisfaction6.4

Community 28.2

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion6.9
Economic Impact7.0
Civic Engagement & Giving3.9
+ Local Economic Development7.8

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Environment 11.2

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management5.0
Air & Climate2.1
Water0.8
Land & Life3.2

Customers 4.2

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.7
+ Support for Underserved/Purpose Driven Enterprises1.4

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2023 Overall B Impact Score91.7

Additional Documentation

Mackman Ltd Disclosure Report 2023


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