Meyer Action Marketing

Certified B Corporation
Headquarters

Autonomous City Of Buenos Aires, Argentina

Certified Since

September 2022

Industry

Advertising & market research

Sector

Service with Minor Environmental Footprint

Operates In

Argentina,

Spain,

United States

Somos un partner creativo enfocado en el crecimiento y la transformación de negocios y marcas. Fusionamos la estrategia, la creatividad y los datos de manera inteligente, logrando un equilibrio entre la construcción de equity y la performance. Y lo hacemos poniendo a las personas en el centro, innovando y redefiniendo lo que es posible. Comprometidos con la mejora contínua y la superación de los estándares internacionales en términos de desempeño social, ambiental, transparencia y responsabilidad empresarial. Somos una agencia diferente. Y esperamos serlo cada día un poco más. Somos MeyerAction! Put your brand into Action. We are a creative partner focused on the growth and transformation of businesses and brands. We intelligently fuse strategy, creativity and data, striking a balance between building equity and performance. And we do this by putting people at the center, innovating and redefining what is possible. Committed to continuous improvement and exceeding international standards in terms of social and environmental performance, transparency and corporate responsibility. We are a different agency. And we hope to be a little more every day. We are MeyerAction! Put your brand into Action.

Overall B Impact Score

Based on the B Impact assessment, Meyer Action Marketing earned an overall score of 84.9. The median score for ordinary businesses who complete the assessment is currently 50.9.
84.9
84.9 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 16.6

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.1
Ethics & Transparency3.4
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 31.8

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security2.9
Health, Wellness, & Safety8.0
Career Development4.3
Engagement & Satisfaction8.1

Community 25.0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion6.1
Economic Impact11.6
Civic Engagement & Giving4.1
Supply Chain Management0.4

Environment 8.5

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.5
Air & Climate0.0
Water0.0
Land & Life2.0

Customers 2.8

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship2.8


Previous Overall B Impact Scores

2022 Overall B Impact Score84.9

Additional Documentation

Meyer Action Marketing Disclosure Report 2022


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