Notchup
Pays de la Loire, France
July 2022
Other info service activities
Service with Minor Environmental Footprint
France
Without emotion, there is no action. Notchup, a 360° advertising agency, aims to create emotion in order for brands and consumers to commit to positive actions. And to create this emotion we have still found nothing better than ideas! We didn't invent it, Greta, Steve, Albert, Leonard and so many others experienced it long before us. An idea is what we remember, that little something we don't forget, which awakens our memories or awakens our consciences. An idea that makes you laugh or even cry, It's the spark that ignites the canvas, stirs up conversations (even at the water cooler) or rekindles the flame. Finding ideas is our job! Even if we don't do it quite like before. But the beauty of ideas is that they can be funny, surprising, moving and responsible all at the same time. In short, we like ideas and especially the idea of being committed! Fresh Ideas, serious impact
Overall B Impact Score
Governance 18.7
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Workers 30.0
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Community 18.4
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Environment 13.2
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
Customers 1.4
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.