R+M Agency

Certified B Corporation
Headquarters

North Carolina, United States

Certified Since

December 2014

Industry

Advertising & market research

Sector

Service with Minor Environmental Footprint

Operates In

United States

R+M is a brand experience agency connecting positive impact brands to their people by making them feel. With little patience for hand-me-down rules and even less for the status quo, R+M digs deeper to uncover what matters. Through insights that make brands think and creative that demands human engagement, R+M turns your story into their belief.

Overall B Impact Score

Based on the B Impact assessment, R+M Agency earned an overall score of 87.9. The median score for ordinary businesses who complete the assessment is currently 50.9.
87.9
87.9 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 9.0

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Mission & Engagement2.2
Ethics & Transparency4.2
+ Mission Locked2.5

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 29.3

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security10.5
Health, Wellness, & Safety3.7
Career Development4.4
Engagement & Satisfaction6.7

Community 25.5

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Diversity, Equity, & Inclusion7.2
Economic Impact6.3
Civic Engagement & Giving7.0
Supply Chain Management2.0

Environment 9.1

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Environmental Management4.4
Air & Climate1.8
Water0.0
Land & Life2.7

Customers 14.8

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Customer Stewardship2.1
+ Support for Underserved/Purpose Driven Enterprises10.4
+ Serving in Need Populations2.3

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2020 Overall B Impact Score87.9
2016 Overall B Impact Score93.1
2014 Overall B Impact Score87

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