River Road Family Vineyards and Winery

Certified B Corporation

California, United States

Certified Since

August 2022


Agricultural Processing



Operates In

United States

START WITH YOUR DREAMS. LEAD WITH YOUR HEART! At River Road Family Vineyards and Winery, we salute those who put their heart into everything, who go all in on a dream, no matter what stands in their way. This innovative, inspirational drive is at the very heart of our company, and we hope our wines light this spark within everyone. At River Road Family Vineyards and Winery we want to create A Beautiful Experience by enriching people’s lives through premium wine, education and innovation. In the heart of California’s renowned Sonoma County lies the Russian River Valley, a place where the Ron Rubin Winery calls home. 14 miles from the Pacific, it’s cool, foggy – and absolutely perfect for growing grapes that turn out exceptional Pinot Noirs and Chardonnays. As we realized our dream and built our family winery in California, we embraced elements of Feng Shui design. Our goal is to live and work in harmony with the natural world around us, and Feng Shui is an important part of achieving that balance. In everything we do, at our winery and beyond, we believe in caring for the planet and the people who call it home. It’s a commitment that benefits our employees, our visitors, our business partners and the community at large.

Overall B Impact Score

Based on the B Impact assessment, River Road Family Vineyards and Winery earned an overall score of 82.7. The median score for ordinary businesses who complete the assessment is currently 50.9.
82.7 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 13.7

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement0.9
Ethics & Transparency2.8
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 19.3

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security10.0
Health, Wellness, & Safety4.4
Career Development3.2
Engagement & Satisfaction1.5

Community 14.8

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion1.7
Economic Impact2.8
Civic Engagement & Giving2.9
Supply Chain Management5.2

Environment 31.5

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management2.0
Air & Climate6.6
Land & Life7.4
+ Toxin Reduction / Remediation3.8

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Customers 3.1

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.1

Previous Overall B Impact Scores

2022 Overall B Impact Score82.7

Additional Documentation

Ron Rubin Winery Disclosure Report 2022

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