TYF Adventure

Certified B Corporation

Wales, United Kingdom

Certified Since

October 2015





Operates In

United Kingdom

TYF help people from all backgrounds match their response to the climate and nature emergency to the scale of challenge ahead, through finding the resources, skills, and confidence they need to work, live and play in balance with One Planet living. Our emerging ‘All Hands on Deck’ hundred-year strategy acts as a handrail to guide our journey, underpinned by: Fearless confidence - giving people unshakeable belief in their ability to make a difference that matters Connected to nature - helping people fall so deeply in love with nature that it changes the way they live Finding flow - ensure we balance head, heart and hands whilst working towards radically ambitious goals TYF runs environmental and nature-based adventures for adults, families, schools and businesses. Our work in education helps prepare students for the world of change. TYF opens the door for businesses to transform their impact from good-to-epic through bespoke consultancy covering systems thinking, nature connection, carbon literacy, wellbeing and much more. Our ethical and sustainable retail store in St Davids stocks purposeful brands and is home to our circular economy Planetary Repair Centre upcycling and repairing products and goods.

Overall B Impact Score

Based on the B Impact assessment, TYF Adventure earned an overall score of 90.4. The median score for ordinary businesses who complete the assessment is currently 50.9.
90.4 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 18.8

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement3.8
Ethics & Transparency4.9
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Workers 24.4

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security7.9
Health, Wellness, & Safety4.9
Career Development4.6
Engagement & Satisfaction6.0

Community 22.9

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion5.9
Economic Impact5.4
Civic Engagement & Giving3.6
Supply Chain Management4.6

Environment 18.2

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management5.2
Air & Climate4.4
Land & Life6.3
+ Environmental Education & Information0

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Customers 5.9

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship3.5
+ Health & Wellness Improvement2.4

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.

Previous Overall B Impact Scores

2022 Overall B Impact Score90.4
2018 Overall B Impact Score93.3
2015 Overall B Impact Score82.7

Best for the World

Every year, B Lab recognizes the B Corps that have achieved the highest verified scores in the five impact areas evaluated on the B Impact Assessment.

Best For The World: Changemakers2019

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