California, United States
VPL is a leading fashion activewear company, described by Forbes as the next Lululemon. VPL started with a rebelious concept: a line of fashion underwear to be worn as outerwear (VPL is an acronym for "visible panty line"). Over the years VPL added performance functionality as activewear in order to make the concept real. Today VPL's innovative products frequently adorn the covers of magazines, celebrities on stage, movie and TV, and sold in 25 countries to stores such as Barneys, Shopbop, Saks, Net a Porter, Bloomingdales, Nordstrom, and Harvey Nichols. But VPL is more than just an activewear or a fashion label. Designed by women for women, VPL is a B Corporation certified smart fitness clothing company with mission to empower women to stay fit, healthy and educated through its long lasting, innovative products and its business activities.
Overall B Impact Score
Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.