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Burton

Certified B Corporation
Headquarters

Vermont, United States

Certified Since

October 2019

Sector

Wholesale/Retail

Countries of Operations

Australia,

Austria,

Canada,

China,

Japan,

United States

Website

Founded in 1977 by Jake Burton Carpenter out of his Vermont barn, Burton is proud to be the first snowboarding brand to become a B Corp™. Headquartered in Burlington, Vermont, Burton designs and manufactures industry-leading snowboards, boots, bindings, outerwear and layering as well as year-round apparel, packs/bags and accessories. For decades, Burton has chosen to take the path that has a lighter footprint, making a positive impact on its people, products and playground. Sustainability is deeply woven into the company’s purpose-driven business model. From carving out ways to reduce the carbon footprint of Burton HQ and product manufacturing to purchasing environmentally preferred materials and finding solutions to keep products in use longer, Burton is effectively impacting its supply chain from raw materials to landfill. The company is targeting 20% carbon reduction across its hardgood products and 100% bluesign® products across softgoods. Burton is also committed to fair labor practices and safe working conditions, advocating for strong climate policy, and protecting the company’s unique culture by empowering women’s leadership, providing preferred employee benefits and encouraging staff to give back through volunteer time off and The Chill Foundation.

Overall B Impact Score

Based on the B Impact assessment, Burton earned an overall score of 80.4. The median score for ordinary businesses who complete the assessment is currently 50.9.
80.4
80.4 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 14.1

The Governance Impact Area evaluates a company's overall mission, engagement around its social and environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement1.5
Corporate Accountability0.2
Ethics0.8
Transparency1.4
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 20.4

The Workers Impact Area evaluates a company's contributions to its employees' financial security, health and safety, wellness, career development, as well as overall engagement and satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Compensation & Wages4.8
Benefits7.6
Training & Education0.8
Worker Ownership2.1
Management & Worker Communication1.7
Job Flexibility/Corporate Culture2.1
Occupational Health & Safety1.0

Community 20.3

The Community Impact Area evaluates a company's engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity, and inclusion; economic impact; civic engagement; charitable giving; and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Job Creation0.7
Diversity & Inclusion2.5
Civic Engagement & Giving6.0
Local Involvement1.0
Suppliers, Distributors & Product10.0

Environment 21.8

The Environment Impact Area evaluates a company's overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company's operations and, when applicable, its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Land, Office, Plant2.7
Inputs2.6
Outputs1.9
Transportation, Distribution & Suppliers5.4
+ Environmentally Innovative Wholesale Process0
+ Land/wildlife Conservation4
+ Toxin Reduction / Remediation4.9

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Customers 3.7

The Customers Impact Area evaluates a company's stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts and media products, serving underserved customers or clients, and services that improve the social impact of other businesses or organizations.

+ Health & Wellness Improvement3.7
+ Serving in Need Populations0

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2019 Overall B Impact Score80.4

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