The B Corp Inclusion Challenge

The B Corp Inclusion Challenge invites every B Corp to set goals and improve on 3 or more inclusion metrics in the B Impact Assessment by September 2017.

Launched at the 2016 B Corp Champions Retreat, the B Corp Inclusion Challenge is the first-ever call-to-action for the B Corp Community to improve our collective impact and take action to move toward an inclusive economy.

Intro to the Inclusion Challenge Webinar   FAQ
Why Inclusion?   The Business Case for Inclusion

Join the Inclusion Challenge: Choose Your Metrics

1. Review the Inclusive Economy Metric Set

Inclusive Economy Metric Sets differ based on geography, industry and workers. You can see the metric set relevant to your company by downloading a PDF or logging into your B Impact Assessment.

In the B Impact Assessment, click on the B Corp Inclusion Challenge tab. There will be a quick intro question about if your workforce is majority hourly or salaried. Answer that, and you’ll see all the Inclusive Economy Metric Set questions in one place!

Don’t see the Inclusion Challenge tab in your B Impact Assessment? We’ll turn it on for you. Email us at

2. Mark metrics to improve upon by September 1, 2017

Marking your goal metrics in your B Impact Assessment is your official sign-up for the B Corp Inclusion Challenge and allows B Lab to send resources to help you improve upon your chosen metrics.

Log into your B Impact Assessment and click the Revisit This checkbox on the left of the metrics for which you want to set goals to improve.

Download the Getting Started Worksheet

Onboarding: Make an Improvement Plan

1. Download Your Metric Digests

While we'll be releasing long-form best practice guides and scheduling Ask an Expert calls on a monthly basis, we want to give everyone somewhere to start, no matter what metrics you chose. Download the Metrics Digests for the topics your company has chosen to focus on for suggested first steps and links to relevant resources.

See all Metric Digests

2. Connect on the B Hive

Have questions? B Corps have answers. Join an online community of practice to share with other B Corps leading and working to improve on similar metrics (requires B Hive account—register here).

Workplace Diversity & Inclusion Group

Put Your Plan Into Action

Once you've chosen your metrics and made an improvement plan, take action! We'll continue to release resources based on the metric set—take advantage of any that you find useful.

Best Practice Guides

Dig into in-depth Best Practice Guides on Inclusive Economy topics. We’ll release more every month on different themes—see upcoming release schedule below. Best Practice Guides go further than the Metric Digests, offering step-by-step recommendations and case studies from fellow B Corps

Ask the Experts

Every month we’ll have an Ask an Expert call to connect you with leaders in the B Corp network with specialized knowledge of inclusion-related topics. Submit questions in advance on the B Hive and get an expert’s perspective on your company’s unique challenges.

Join this month’s Ask an Expert call on March 31 with Linshuang Lu of Praxis Consulting Group to learn more about employee ownership. Post your questions for Linshuang in advance of the call on the Workplace Diversity & Inclusion B Hive group.


For our month focused on recruiting and retaining diverse talent, we spoke with Tani Brown of Jopwell and Stephanie Sandberg of B Corp Out Leadership, two companies focused on increasing the racial and gender diversity, respectively, of the workforce.

Watch Recording

For our month focused on inclusion & diversity training, we spoke with Tiffany Jana, CEO of TMI Consulting and co-author of Overcoming Bias: Building Authentic Relationships Across Differences

Watch Recording

Peer Exchanges

Sign up to join a Peer Exchange—a small, self-facilitated group of Inclusion Challenge participants from different companies who will provide support, accountability and the opportunity to practice having hard conversations to accompany your inclusive economy work. We'll match you with other B Corps taking the Challenge and get you started with a conversation guide and accompanying readings. Sign up by March 17 at the latest.

Sign Up Now

Have questions? Get in touch at