Untold Storytelling

Certified B Corporation
Headquarters

Ontario, Canada

Certified Since

December 2021

Industry

Film, TV & music production

Sector

Service with Minor Environmental Footprint

Operates In

Canada,

United States

Untold Storytelling was founded on the simple premise that finding and telling the stories of real people will create a deeper and more loyal connection to brands, ideas and movements. We specialize in uncovering the hidden stories and crafting compelling films that win hearts, change minds, and shift culture. For the past 7 years, we’ve had the opportunity to create content for some of the world’s largest brands, created action for community-based non-profits, supported unique arts initiatives, collaborated with remarkable production companies, and partnered with amazing agencies. We’ve filmed projects in 27 different countries on almost every continent. We like to think it’s a pretty cool resume. Through our adventures, the one thing that always stuck with us are the countless unique and memorable people we’ve met. In learning their stories, it’s pushed us deeper and deeper into our passion to tell real, documentary-style stories. Sure, we could script our own but we believe there is unmatched power in real human stories. Each one is a winding journey of ups and downs. Each one is completely unique with an unparalleled ability to connect to a new and unique audience. For us, it’s about people -- and making the world a better place, one story at a time.

Overall B Impact Score

Based on the B Impact assessment, Untold Storytelling earned an overall score of 90.7. The median score for ordinary businesses who complete the assessment is currently 50.9.
90.7
90.7 Overall B Impact Score
80 Qualifies for B Corp Certification
50.9 Median Score for Ordinary Businesses

Governance 13.9

Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.

Mission & Engagement2.1
Ethics & Transparency1.8
+ Mission Locked10

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.


Workers 31.4

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction. In addition, this section recognizes business models designed to benefit workers, such as companies that are at least 40% owned by non-executive employees and those that have workforce development programs to support individuals with barriers to employment.

Financial Security9.1
Health, Wellness, & Safety8.0
Career Development4.3
Engagement & Satisfaction4.1

Community 17.3

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Diversity, Equity, & Inclusion1.8
Economic Impact7.1
Civic Engagement & Giving6.3
Supply Chain Management1.1

Environment 11.5

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.

Environmental Management3.0
Air & Climate4.6
Water0.3
Land & Life2.7

Customers 16.3

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.

Customer Stewardship1.3
+ Support for Underserved/Purpose Driven Enterprises11.3
+ Serving in Need Populations3.6

What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.



Previous Overall B Impact Scores

2021 Overall B Impact Score90.7

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